Book Notes

This is the list of the best book notes I’ve taken of the best +300 books I’ve read over the last 6 years.

I divided the books by topic, as most of them fall into 6 categories:

  1. Entrepreneurship
  2. Marketing
  3. Miscellaneous
  4. Personal Development
  5. Psychology
  6. Talent and Skill Acquisition

I hope you enjoy this notes! If you find a book you like, make sure to share them on Facebook and Twitter.


Crossing the Chasm

A must read for any tech entrepreneur. It explains the concept of the “Chasm”, the gap between the “early adopters” (the first people that use a product) and the mainstream customers. Most importantly, it explains the technology adoption life cycle, that is, how people adopt technology. If you’re a tech entrepreneur, don’t skip this book!

Lean Analytics

The best book about analytics for startups that you’ll ever read. I can’t recommend it highly enough for the tech entrepreneur that needs help measuring and improving his startup’s metrics.

Nail It then Scale It

Similar to The Lean Startup and Running Lean, this book will teach you how to create your own startup, nail the problem it solves, and scale it (hence the name).

Running Lean

If you liked The Lean Startup, you’ll love this one. Is the perfect accompanying book, although more action-oriented than the former. It will teach you how to really start a startup. Highly recommended, especially to the first-time entrepreneur.

The Lean Startup

The book that changed the entrepreneurial world. It teaches you not only how to start a tech company, but most importantly it teaches you how to think. A must read for any entrepreneur, tech or not.

The Personal MBA

If are a self-learner, and have no business background, this is your book. This book teaches you all the basic concepts you need to handle to start, grow and manage any business.


A great book for any entrepreneur or growth hacker that wants to understand how to get traction for their startup. It briefly explains each of the 19 traction channels, and how to take advantage of them using the “Bullseyes Framework”.


Getting Everything You Can Out of All You’ve Got

An amazing marketing book for entrepreneurs (tech or not) and small-business owners that want to leran how to market their business like a pro. This book is all tactics, no B.S. Jay Abraham is really a smart man when it comes to marketing, and this book it’s its proof. I’d highly recommend it to anyone who wants to learn how to attract more customers and increase their profits.


Positioning is one of those key business concepts that nobody really understands. In this book, you’ll learn what positioning is, why should you care about it, and how businesses use it. Although it’s more geared towards corporations, it’s still relevant for any type of business. A classic book that any marketer should read.


The Obstacle Is The Way

A philosophy book about being a stoic in the 21st century. Interesting, well-written and useful, anyone can benefit from this book, even if you never liked philosophy.

The Startup of You

An amazing and unorthodox book about career building. Highly recommended to college students, recent graduates, and anybody that’s below 30 years old and wants to make an impact in their lives.

Personal Development

F**k It

An unorthodox self-help book. I usually don’t read this type of books, but this one caught my eye. The good thing about this book (and for some, also the worst thing) it’s focus on one thing only. You guessed it: saying fuck it to all the things that don’t matter. Although the book’s premise may sound as obvious, it’s not. I recommend it to anyone who doesn’t like self-help books. Say “Fuck it”, and give it a try.

How to Fail at Almost Everything and Still Win Big

An interesting book from the author of Dilbert. It’s made of small nonrelated essays, almost as if it was a blog, ranging from skill acquisition and skill development to happiness. All in all, it’s an enjoyable and practical book.


The Happiness Hypothesis

An interesting book that analyzes happiness from a psychological and philosophical standpoint. Highly recommended to anyone who doesn’t like self-help advice, and wants to understand where happiness comes from, and how to become a happier person.

The Power of Habits

A great book that will teach you why you should focus on your habits (rather than the actions or outcomes), how to create and maintain them. All based on psychological studies. Highly recommended to anyone who wants a change in their life.

Talent and Skill Acquisition

So Good They Can’t Ignore You

Amazing book, it changed my life forever. Thanks to this book, I decided to start working on my skills, instead of focusing on “my passions” (which, obviously, were mostly about making money and traveling the world). I can’t recommend it highly enough.

The First 20 Hours

The key to learning any skill is to define what you think is “good enough”, and focus on the small parts that make that “good enough” skill. That’s the main premise of the book. The rest of the book shows you how its author (Josh Kaufman) learned 6 nonrelated skills in 20 hours. Still, it’s very interesting and I recommend it.

The Little Book of Talent

A condensed version of The Talent Code. You’ll learn the 52 principles of talent acquisition. Very interesting and to the point. I highly recommend it, whether you have read The Talent Code or not.