Why Your Content Marketing Efforts Aren’t Getting You Any Results

Marketing Efforts

I was furious.

I had spent two days preparing for this meeting, going over many details about my potential client. I wanted to blow their minds with my proposal.

The woman I was speaking to was the Head of Content for a marketing software company. She seemed nice and respectful, and she clearly understood what she wanted and what she needed from me.

25 minutes in, we were having a great call. She was sold. I was ready to hand in the proposal.

Now it was the moment of truth.

So Ivan, our budget per article is $200. Does that work for you?

Actually, my pricing is $400 per article,” I responded.

I didn’t hear anything for a few seconds.

I could sense her discomfort.

How to Hire a Team of Rockstar Writers (Plus a Checklist)

How to Hire Writers

How to Hire Writers

Creating content in scale is a 2-step process:

  1. Have a content calendar;
  2. Have a team of writers.

The first step is rather simple to implement. Take the time to create your personas, make their problems clear, and define the content to create around those problems.

Hiring a team of writers, however, isn’t easy.

Sure, there are many writers out there. Go to any major marketplace, like Upwork or ProBlogger, and you will find hundreds of writers hungry for your content needs.

But that doesn’t make hiring the right writer for your company any easier.

You still need to make many many decisions before hiring a writer for your team.

Here are the five most important decisions you have to make to find the right writer,

Guest Blogging: The Most Complete Guide Ever Written

Guest Blogging Guide

Guest Blogging GuideGuest blogging is without a doubt one of the most effective ways to attract traffic to a website.

With guest blogging, you are killing no two, but three birds with one stone:

  1. You are improving your SEO by getting at least one high-quality backlink to your site
  2. You attract a new audience to your site
  3. You get email subscribers (if you know how to do it)

But the process of finding guest blogging opportunities, pitching, and getting accepted can be tiresome, and complicated.

That’s why I have created this 12k-words article in which I will show you how you can grow your own site with guest blogging.

I have left no stone unturned. This is by far the most complete guide on guest blogging ever.

Put on your seat belts,